Volume 109, Issue 8

More Content from Volume 109, Issue 8

Technology Copy 2

How to recoup your dental technology investment with marketing

Once you make sure there is a market for your new dental technology, it’s important to get the word out about it to patients. Here are some of the steps that will help.

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Direct mail–phobic to newfound believer

Dr. Kleinheinz went from equating marketing to a money pit to 87.5% more new patients and three new staff.

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Creating rising stars with 3-D printed dentures

Dr. Shawn Van de Vyver says next-day dentures fabricated in your dental office are now a thing of the present, made possible with lower-cost 3-D printers.

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I have it—You want it!

Dr. Howard Glazer shares some of the new products that he recommends to his colleagues here.

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Ask Jay: How do I balance my practice investments with my personal income?

If you have questions, Jay has answers. Email your questions to askjay@schedulinginstitute.com. Jay will answer them here and in an online video.

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How to win the battle for new patients by accepting your lack of control

Let’s get a little Zen for a moment and talk about control. Specifically, let’s talk about what you can control and what you can’t.

Economically and clinically leveraging implantology in your practice or DDSO: Part 3 of 6

Implantology can be a profitable area for dental practices. But dentists have varying degrees of skills in implantology. There are several avenues dentists can take to become proficient in implantology, and then watch their bottom lines grow.

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Does your social media content prove your practice’s worth?

The main power of social media comes from its ability to provide social proof, a term coined by psychologist and author Robert Cialdini.

You can 3-D print what?!

Dr. Lou Shuman shares a list of some of his favorites for how 3-D printing is impacting our society as a whole, both for fun and dramatically.

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Speed, efficiency, and beauty: Direct composite restorations

Dr. Ian Shuman explains the materials and techniques he uses to place direct composite restorations in two posterior cases where he achieves beautiful end results.