COSTA MESA, California--CareCredit, a leading patient payment program, is offering a free educational audio CD, "Business Principles for Any Economy," featuring Dr. Bill Blatchford, the president of Blatchford Solutions.

For more than 20 years Dr. Blatchford ran a successful dental practice in Oregon. Through his Custom Coaching program, he has helped thousands of doctors achieve practice success, with a special emphasis on increased case acceptance.

During the 60-minute audio program, Dr. Blatchford discusses two measures of success: overhead and sales, or "capacity and demand." These two measures determine practice profitability, which enables a dentist to reinvest in technology, pay their staff well, and enjoy a comfortable, well-deserved lifestyle.

Dr. Blatchford details the ideal overhead expense allocation, explains how overhead can change profitability, and describes how lab bills reflect and determine your success.

Dr. Blatchford also shares his "Power Questions," which increase case acceptance by leading patients down the path of self-discovery. This helps them realize the value of dentistry.

For more information or to request a complimentary copy of Dr. Blatchford's audio CD, call CareCredit at (800) 300-3046, ext. 4519 (if new to CareCredit) or (800) 859-9975 (if already enrolled) or visit CareCredit.

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