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Partnership, product expansion offered

February 7, 2006

MILWAUKEE -- Ada Products Company, Inc., a leading dental manufacturing and distribution company and formerly a division of the Block Drug Company, has announced formation of a partnership with Direct Dental Service.

MILWAUKEE -- Ada Products Company, Inc., a leading dental manufacturing and distribution company and formerly a division of the Block Drug Company, has announced formation of a partnership with Direct Dental Service.

Effective immediately, all sales, marketing, and distribution of Direct Dental Service products will be handled by Ada Products Company. The DDS-branded products include its high-quality lines of dental impression trays, impression materials, temporary cements and temporary crown and bridge materials.

Effective immediately, all sales, marketing, and distribution of Direct Dental Service products will be handled by Ada Products Company. The DDS-branded products include its high-quality lines of dental impression trays, impression materials, temporary cements and temporary crown and bridge materials.

"This dynamic partnership results in added convenience and a wider selection of quality products and promotions for both Ada Products Company and Direct Dental Service customers, and provides the same friendly, personalized service that we are noted for," commented Tom Figurelli, President of Ada Products Company. There will be a cost and convenience benefit to both companies' customers."

"This dynamic partnership results in added convenience and a wider selection of quality products and promotions for both Ada Products Company and Direct Dental Service customers, and provides the same friendly, personalized service that we are noted for," commented Tom Figurelli, President of Ada Products Company. There will be a cost and convenience benefit to both companies' customers."

For sales, customer service or billing inquiries, please call (800) 471-4411 or (800) 342-5337. Specific company and product information also is available at www.adaproducts.net and www.directdental-USA.com.

For sales, customer service or billing inquiries, please call (800) 471-4411 or (800) 342-5337. Specific company and product information also is available at www.adaproducts.net and www.directdental-USA.com.


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